Family-Owned Sewing Experts for Over 35 Years

Offering the largest selection of premium sewing machines in the San Francisco Bay Area, backed by decades of hands-on expertise in Walnut Creek.

Explore the founder's (Dan) Ultimate Sewing Machine Reviews and other educational guides.

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Our most popular machines and accessories, hand-picked by our experts.

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Baby Lock Anthem Sewing and Quilting Machine

This premiere quilting machine introduces the Baby Lock StitchSync Regulator onto a sewing only machine. This regulates the stitch length for free motion quilting for...

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Baby Lock Radiance

Elevate your sewing experience with the Baby Lock Radiance. Featuring advanced stitch technology, intuitive controls, and reliable performance, it’s ideal for quilting, garment sewing, and...

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Bernina 990 Sewing, Quilting & Embroidery Machine

The Bernina 990 combines legendary Swiss craftsmanship with advanced sewing, quilting, and embroidery features. Enjoy a spacious 14″ throat, precise stitch regulation, pinpoint laser accuracy,...

Trusted for Over 50 Years

For decades, The Sewing Machine Shop has helped customers choose, service, and master their machines - combining hands-on expertise with honest advice.

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Baby Lock Jubilant vs Brother NS80

What our customers say

Covid got me motivated to sew, The sewing Machine Shop has helped me grow as a sewist. My first machine from them was during lockdown, so they delivered it to my front door, no extra charge. since then, I have purchased three more machines from them. Cale is patient and very knowledgeable, his dad Dan is a wizard and everyone there will be helpful and honest about what will work best for you. Today I bought A Juki TL18 QVP specifically for bag making. I was able to get a great overview from Cale and so happy to have found this shop. They have the best prices, definitely call them if you were thinking of buying one online. More importantly, they are very knowledgeable and and deliver great service, and are super nice.

Pat M.

Concord, CA

This place is great! I bought my sewing machine in to have the tension adjusted, and the button hole sensor looked at. Initially they told me it would be a week, but they got it done in less than a week and at a fair price.

They checked the button hole sensor but didn't have a problem, but still offered to set up the machine in the shop and have me try it out. I didn't have time to do that so they told me to bring it back if I have any more problems with it.

Everyone was helpful, friendly and professional. I highly recommend The Sewing Machine Shop!

Holly L

San Jose, CA

I made a road trip from Citrus Heights to Walnut Creek yesterday just so I could buy a sewing machine from this store - they had what I wanted in stock and they had the best price of the 3 other businesses I had contacted who could deliver in "about a week."

Today, while trying to learn how to operate this complicated machine, I could not get good thread tension. I decided to send an email, which I had been encouraged to do if I had questions. I expected to hear back, maybe, Monday but . . . I got a phone call in just a couple of hours and, of course it was an (embarrassingly) easy fix. I took advantage of having someone on the phone by getting a 2nd more complicated, but less critical, question answered - there is so much yet to learn and it is comforting to know that they are there for me.

I could not be more pleased! It was worth the 4 hour round trip.

Carolyn M

Citrus Heights, CA

I was looking for a straight stitch machine and after some research, had my sites set on a Juki. I didn't want to order it from the internet, even though the model I chose is available from internet dealers. I called the Sewing Machine Shop to ask some questions, and they answered all of them. I drove the hour there, and they encouraged me to demo the machine -- letting me explore and learn everything about it. "We are happy to answer any questions by phone, but you live far away, and we want you to feel comfortable with the machine before you buy it." Not only that, the price was the absolute best around. One thing to know -- call them about the price to double check. It's worth the inquiry. I'm really happy with this little work horse, but even happier with the service I received.

Yvonne M.

Los Gatos, CA

I bough my Janome sewing machine at this shop. I took an introduction to the machine class which was a great help. I have been in numerous times with questions about the machine and have had excellent service and help. I highly recommend this shop for purchses and support.

Joanne H.

Pleasant Hill, CA

Well worth the drive from Oakland. So helpful and knowledgeable. They are so welcoming I just want to hang out there.

Katherine H.

Oakland, CA

Great customer service and very fair pricing. I will use them again. Nice and easy parking too.

Diana T.

Danville, CA

I took my machine in for a service 2 days later it was done! they did not pressure me to buy a new machine , very honest ,helpful and knowledgable . Only sell Good Solid machines. would recommend to new sewers as well as experienced . Reasonable repair prices. Love this shop.

Vince & Cindy R.

Walnut Creek, CA

Excellent, thoughtful service. I'll definitely be back and recommend to everyone I know who sews!

Wendy Z.

San Leandro, CA

I bought this beauty from the Sewing Shop. I called first and spoke to Cale, he's was very informative and gave me most of the information I needed to make the decision to buy my Juki. So I went in the next day and was able to test the machine before buying it. Not only were they super helpful, but the price was the best I could find. I highly recommend this shop.

Caludia B.

San Pablo, CA

They were so helpful and patient in diagnosing our issue (which was simply a newbie mistake!).

Heather P.

San Francisco, CA

I have worked with Dan and his outstanding staff for over 10 years. During that time I have bought various sewing machines, embroidery machines, and longarm quilting machines, frames and software from The Sewing Machine Shop. I so appreciate that Dan carries a wide variety of makes and models from top-notch companies. He and his sales staff are dedicated to selling you the equipment you need, rather than being limited to a single brand. Dan and his technicians are so knowledgeable on machine upkeep, maintenance and problem-solving. His team will do what it takes to fix any problems, but more importantly, keep your expensive machine investments in tip-top condition in order to avoid more costly repairs. Customer service is provided with respect and courtesy. Phone calls and emails receive prompt replies. I have also taken many instructional seminars and technique classes over the years, and the instructors are very knowledgeable and talented in their teaching skills. My husband and I own our own small businesses, and we really understand and appreciate all the hard work that goes into running a successful and customer-focused business. The Sewing Machine Shop is definitely all that! Dan and his team will do what it takes to serve their clientele with premiere products and service.

Joan L.

Napa, CA

So I'm almost at the end of a quilt project and I got a thread jam on my B770 qe and I get a #1010 error message that instructs me to turn off my machine and restart it. I did that several times with no response. I had the thread jam cleared from behind the hook and had reassembled it but couldn't get rid of the error message. I live a long drive away from the shop so I tried calling to see if they could help me over the phone. They instructed me to disassemble the bobbin area again but this time they had me remove the foot! This allowed me to turn the wheel fully and once I had the bobbin and hook back in they had me do it again. I turned off and on the machine one more time and it cleared the message and I'm back up and running! I am sooo appreciative of the help over the phone and truly was given a bigger gift when I bought my machine from this dealership! Keep up the great customer service! All of you are so very appreciated in these work-from-home times. Grateful to be up and sewing again rather than making a long drive in to get the jam cleared!!!